Advertising during the College Football Playoff isn’t just a way to reach more viewers — it's a chance to tap into one of the most passionate, engaged, and diverse audiences in sports today.

Strategic advertising is the key to competing successfully during the holiday season.

Multiscreen advertising on cable television and streaming platforms during the Paris Olympics is a golden opportunity to maximize your reach and impact.

By strategically aligning your advertising with the enthusiasm of March Madness®, your brand can score a marketing slam dunk that resonates long after the final buzzer sounds.

The holiday season has many traditions, but none quite as hilarious, heartwarming, and fun as watching our favorite holiday movies. And yes, while you can stream and purchase most of these movies, there is still something nostalgic about watching them on the traditional cable TV lineups!

If you like sports, autumn is definitely your time.

Cable television garners more viewership than its broadcast counterparts during the summer months. 

The biggest sporting event in the world is the FIFA World Cup, where national teams compete every fourth year to see who is the best on the planet in the sport of soccer.

As a business owner, why should you consider tennis as a part of your advertising plan?

Why should baseball be a part of an advertising campaign?

Why you should make March Madness part of your advertising plan.

At the end of the calendar year, the real showcase for sporting events on cable are the college football bowl games, and they’re a prime opportunity to promote your business to a devoted fan base.