Smart Media Plans for Smart Media Companies
Take the guesswork out of entertainment promotion with Optimum Media.
Promote new movies, shows, games, or subscription services to the audiences most likely to take action. We plan a strategic media mix geared toward your individual campaign goals using viewership data, backed up by transparent analytic insights post-campaign.
There are hundreds of good shows, games, and movies out there — your audience isn’t going to watch any of them if they don’t know what they are. Optimum Media offers bespoke media planning and strategy for entertainment companies and brands, focused on steering human attention.
Audiences tune in when your advertising efforts stand out. Gone are the days of throwing ads out there and seeing what happens on premiere day. We help you with pre-launch awareness and strategy to stay top-of-mind during the story arc of the program’s season, series, time at the box office, and beyond.
Whether you are focused on attribution, ROI, advanced viewer analytics, or something else, Optimum Media is your partner for media promotion. We’ll work with you to keep attention up week-over-week. Work with us to harness the power of human attention, and ensure the right audience knows about your next big thing.